The Making of The Divide Gallery

Over the last 10+ years, I have built my art business on my own, without a traditional gallery. Yes, I show my work at a few places in Boulder and Denver. But for the most part I have relied on selling art by word of mouth, and with help from generous friends that have spaces that are well suited for showing work. 

I have always been interested in new ways to experience and view art, since the setting cannot be separated from the art, and ultimately guides our experience of the art. 

This fall, I am planning to create a brief two-day show at an obscure building in the mountains. To get there, you’ll need to hike or bike up that mountain. It’s an experience that will connect directly to viewing and understanding the work. I’m also interested in eventually having gallery representation in either New York, San Francisco, or LA. But that is something that I can’t really rush or force, as the interest needs to come from the gallery. So for now, I’m staying focussed on developing new work and interesting ways to share it.

Last fall, on my way to get a sandwich at Dish, I ran into Mike Piche. Mike is a principal at Studio B, a stellar architecture firm with offices in Boulder and Aspen. I briefly told him about an idea I had for a virtual gallery where the design of the space came entirely from the concept of a single body of work. He was intrigued, so I met with Mike and his associate Drew Hubbard at their Boulder studio to talk more about the concept.

I presented them with two bodies of work: The Divide, and Rabbit Hole, and explained my idea to create a virtual gallery space, where the work informs the design of the space. Viewers can navigate the space and purchase work via links to my online shop. As far as the design went — I gave them almost no guidance, only asking them to have fun and design something they really love.